Your logo and name on the dial, caseback, crown, buckle, strap and box, and nowhere else. Orders start at 100–300 units per style, with prices at 100, 300 and 1,000 units quoted side by side.
Minimum per style
Minimum can be split
Sample on an existing model
Production after approval
The answers are yes, yes, and it depends on the specification, which we quote at three quantities.
Some suppliers add their own marks to the watch or the box.
A first collection rarely needs thousands of pieces per style.
Movement, crystal and finishing move the price more than anything else.
Your logo and name go where you want them: dial, caseback, crown, buckle, strap and box.
HTIMES does not put its own name on your watches or packaging.
Our minimum is 100–300 units per style, depending on how much is customized. You can split that minimum across two or more colors, so a 300-unit order can be three colors of 100.
Existing model (ODM): you customize the dial, hands, colors, strap, logo, caseback and packaging. No case tooling, and samples in 45–60 days. Best for first collections and fast launches.
Your own design (OEM): everything can change, including case shape and movement. Tooling only for new parts, and samples in 8–14 weeks. Best for signature models you want to own outright.
Smaller runs cost more per watch and larger runs cost less. Your quote shows exact figures for each quantity.
$18–35
$35–60
$60–100+
100–300 units per style, depending on the design. Orders below 100 units are not handled on this production line.
Yes. The minimum per style can be split across two or more colorways.
No. Watches and packaging carry only your brand.
The terms are often used interchangeably. “White label” usually means a standard model with little change; “private label” usually includes custom dials, colors and branding.
Typically from about $500, and $1,000–3,000 for complex designs. It is usually credited against your production order when that order meets the agreed minimum.
Samples take 45–60 days on an existing model. After approval, 100–1,000 units take 6–8 weeks to produce.
We recommend a watch and quote 100, 300 and 1,000 units side by side.